You think your product is pretty great — that’s why you poured your blood, sweat, and tears into building a business. You know you’re offering customers something special — you just need to find a way to get it in front of their eyes.
Amazon is currently poised to become the 4th ever US company to cross the $1 trillion mark in net worth. That’s a lot of potential customers for your brand — but how can you be one of the first products they come across in their search? Rank higher on Amazon. Let’s take a look at 5 of the ways to do that.
1.Get Customer Reviews
The highest ranked products in an Amazon search result almost always have the most reviews. Try sending emails to customers who have already bought your product or service and asking them for a review.
2. Answer Questions
In addition to perusing the reviews before making a purchase, Amazon shoppers check the Answered Questions section. The more of these you respond to, the higher you’ll rank.
3.Complete Your Product Listing
Potential customers can’t examine your product for themselves to decide whether or not to buy. That’s why you need to give them all the information they need to make an informed purchase by ensuring you complete as many sections of your product page as possible — preferably all of them!
4.Add Keywords to Product Descriptions
The description box is valuable real estate on your page for adding lots of keywords that are relevant to your product so you rank higher in those search results!
5.Increase Your Order Processing Speeds
Amazon is known for fast shipping — especially since the advent of Prime! Search results will tend to favor products that have a short processing time. Upping your turnaround time on orders might be a tricky step but is crucial to ranking higher on Amazon.